Copywriting that turns your message into customers

I help you write copy that sells, without sounding forced.

Are you a coach, personal trainer, or fitness expert? I'll help you write landing pages, sales pages, and content that converts, even if you hate selling.

Who Am I

Strategic copywriting for the fitness & coaching world.

My name is Diego, and I help online coaches and personal trainers communicate with greater impact, convert with less friction, and stand out with copy that reflects their value.

I don't just write copy. I create messaging systems that get the right people to raise their hands.

Over the past few months, I've analyzed and rewritten landing pages, DMs, Instagram profiles, and content for professionals like jj_fortis, garypineda, and other coaches.

(These collaborations are unofficial: they are proposals and drafts created to showcase my approach and working style.)

I write with direct, human, results-oriented language, but always respectful of the brand's tone and personality.

 What I Can Do for You

I help you write strategic copy that turns attention into action.

Landing Pages

Compelling and persuasive copy designed to guide your reader from the first scroll to the final click.

Instagram Profile & Bio

I optimize your bio and pinned content so people instantly understand who you are, what you do, and why they should follow (and contact) you.

DM Scripts

Clear, natural scripts to break the ice and start conversations that lead to clients.

Email Sequences

Welcome emails, nurture flows, or sales funnels, I write human, effective emails that skip the fluff.

Content Audit & Optimization

Do you already have a landing page or bio? I’ll review it for free and give you actionable suggestions to improve it.

All the copy is:

1. Tailored to your voice and brand

2. Designed to convert

3. Mobile-friendly and easy to read

Why Work With Me

I'm not just a copywriter; I specialize in the fitness & online coaching space.

That means I speak your language: macros, progressive overload, client check-ins, lead magnets, transformations, I get it.

Here’s what sets me apart:

Industry-Specific Knowledge

No need to explain what a calorie deficit is. I already know what your clients need to hear.

Real Strategy Behind Every Word

I don’t write just to “sound good.” I write to convert whether that’s a click, a DM, or a booked call.

Collaborative Process

You’ll never get a cold PDF. I work with you closely to make sure your tone, values, and goals come through clearly.

Tested & Refined Systems

I've helped shape messaging for coaches with 10K+ followers and those just starting, with results.

Note: These are not official collaborations, but real projects created to test, study, and improve conversion-based messaging in the online coaching space.

Mini Portfolio

Here’s a sneak peek of what I can do.
These are sample projects created to show my copywriting skills for fitness coaches.

Landing Page: Elite Body Transformation Program

Client Type: Online Fitness Coach
Goal: Convert leads into strategy calls
Highlight: Created a full landing page based on client pain points, urgency, and social proof.
[
View Sample]

Sales Page: Coaching for No Result

Client Type: Weight Loss/ Muscle Building Coach
Goal: Engage people who struggle to accomplish their goals and generate bookings
Highlight: Used storytelling and real-life objections to craft a compelling value-driven offer.
[
View Sample]

📂 More samples available upon request

What You Can Expect Working With Me

Conversion-Focused Copy

I write with one goal in mind: helping your audience take action, whether it’s booking a call, clicking a link, or buying your offer.

Tailored for Fitness & Coaching

I specialize in fitness, wellness, and online coaching. Every word is aligned with your niche, tone, and goals.

Strategic + Creative

Your brand will stand out with persuasive storytelling, clear structure, and bold positioning, no fluff, just results.

Flexible & Reliable

Need a sales page, email funnel, or IG bio makeover? I adapt to what your business needs. Fast delivery, clear communication, zero stress.

Feedback-Friendly Process

You'll be involved at each step. I work with your feedback to make sure the copy feels 100% like you.

Ready to Elevate Your Brand?

Whether you're a coach, trainer, or online fitness expert, your message deserves clarity, power, and results.

Let’s craft copy that speaks your audience’s language and drives them to act.

What is the “Free Copy Audit”?

 It’s a free review of your current text (bio, landing page, sales page, DM, etc.) where I provide quick suggestions to improve clarity, tone, and conversions.

Have you worked with fitness coaches or personal trainers before?

 Yes! I’ve worked with multiple profiles in the fitness space, creating and optimizing texts for landing pages, sales copy, captions, and DMs.
(Note: these collaborations were not official partnerships, but part of my initiative to build a strong, real-world portfolio.)

What does working with you look like?

 After a quick conversation, I’ll craft copy that fits your voice, brand, and goals—whether that’s more conversions, engagement, or clarity. You’ll have revisions included so we can get it exactly right.

How much does it cost?

 It depends on the scope of the project, but the first chat and copy audit are 100% free. After that, I offer flexible, personalized options based on your needs.

Can I see your previous work?

 Absolutely! You can check out my portfolio or ask me directly for samples that match what you’re looking for (sales page, landing copy, DMs, etc.).

How long does a full project take?

 It depends on the project type—most short pages or DM sequences take 2–4 days. Bigger projects like full sales pages or landing page sequences may take up to 1–2 weeks (including revisions). I’ll always give you a clear timeline upfront.